Maschine roadmap

Personally I'm a fan of a soft-/hardware ecosystem, as there is a total control on where it is going, f.e. with Maschine and in the past Rig Kontrol for Guitar Rig users, time will (hopefully) tell what to expect or not. @Flexi, you're totaly right that NI is controlled by an investment company for which money comes before the people/musicians. And as you mentioned we should indeed be glad that the OS compatibility was done. @Mutis , your statement on communication makes sense indeed, I never looked at it that way.

As always company take-overs result in an identity crisis with lots of uncertainties and the sound of silence from NI is proof of that crisis over and over again.

There is no way they will cancel all hardware lines - Komplete Kontrol keyboards have huge market penetration at both the amateur and pro levels..

I do think Maschine is abandoned though.. personally as a non + user, i don’t need the hardware to do more than it does now - the software is the issue.

Market penetration has absolutely nothing at all to do with anything, example, do you think Sony or MS stay in business if they sell their consoles without making money off games, nope, they are bankrupt overnight, the sales of the hardware in that example is a complete loss leader (when it comes to market penetration their shares are huge)

Expansions may keep the hardware alive at NI, but if they decide to open up the Kontrol software to 3rd party hardware, and concentrate on expansion sales, bye bye Kontrol hardware.

Just my opinion: if NI has (or had…) a good place/name in the industry is just because long ago they took the approach of software/hardware been so closely linked to each other.

If the new management doesn’t understand this and decide to abandon hardware, they are really incompetent and they will make NI fail for sure, so…no more money made AT ALL, cause they won’t sell any expansions nor anything else (selling MASCHINE expansions without a Maschine? 😂😂😂)

In any case, I won’t see this happening, since IF they abandon hardware, I will abandon them before this happens (there are maaaany other options nowadays, so if they don’t prioritize their strengths to become “just another company selling packs”, why should I stay with them? I could watch in the neighbors lawn to see if the grass is greener there)

I’m still convinced people buy their expansions instead of others for a reason, and it is the fact they are part of an ecosystem

What I really struggle to understand, is financial investors buying a company and pondering “what made this company grow so much in the last decades to become one of the big names in the industry? Is it the different approach they took with the hardware/software integration? Ok…let’s abandon it and make them just a copycat of the thousands of companies that didn’t have the same success!”

Seriously… how those guys think is something out of my understanding…or better…I DO understand it, but I don’t like it: they just think how to make some little money in the immediate and then…who gives a f…we will do something else…

Let's hope NI remains an innovative company under the wings of Soundwide. The main risk of a take-over is that they expect the integration to be a piece of cake and something that will work out just fine, but if they become a company with a corporate mindset, I'm afraid it's going to be game over because internal politics will ruin the boldness and guts to make progress. There is a lot of potential, time will tell, but it's very quite on where it's all going.

I think you're right @Flexi , being an NI moderator must be terrible at the moment, but on the other hand a new reward system is put in place by the same moderators where they state "These initiatives wouldn't have been possible without continuous feedback from you, so thank you for always letting us know what you want!" I'm pretty sure we all asked very frequently for what we want, so what's the purpose if you have no clue where it's going, not the brightest idea/timing when you're not in the ability to provide any roadmap/insights...