NAMM 2025: Introducing the NKS Hardware Partner Program
Comments
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This is where you need to focus to be honest; is not that hard in the end, people just wants to make music, and not deal with complexity, plugins, software and all that is connected to it.
@darshie76 I absolutely agree people want to make music without the complexity.
That's the precise reasoning for these NAMM announcements.
We recognize our users use multiple tools, and that it's generally a good thing if they can use the same sounds across all their tools, with fewer limitations. This is why we've ported a bunch of Kontakt instruments to MPC, and also to Maschine.
We also recognize a lot of users lose time setting things up, configuring controllers and so on. This is why we've opened NKS to 3rd party hardware manufacturers. Moving forward, a significant number of the world's MIDI Controllers will share in the benefit hitherto held proprietary by Native Instruments controllers: they'll be able to seamlessly plug and play, automatically mapping to and controlling the instruments you use.
We're trying to make it as easy as possible for folks to focus on making music.
Why instead don't make a format that we users can implement?
This has existed for years. Almost everything out there can be manually MIDI Learned or MIDI Mapped. Many controllers, ours included, allow you to save and recall different MIDI Maps. This capability already exists for those that want it. But very few actually do it. This is why the more automatic setup solutions are favored, which is the value NKS offers. It already supports thousands of products from hundreds of companies. Now it will support several million more MIDI controllers than it did yesterday.
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What does Kitmaker do with the cells that contain a Massive or Monark patch?
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I understand the frustration of course.
The reality is one effort was ready before the other (different teams). The instruments that have been ported to MPC are ready to go, just as the 100+ instruments ported to Maschine last year are ready to go. So out the door they go.
Maschine+ has several long awaited updates coming. If anything, we've been too transparent about how they're going, as we've mentioned several release dates we'd hoped to hit and then missed as bugs have come up and so on. But these updates are coming.
@Chris_NI is up and running - he's been at NI years longer than I have. He and the team are working super hard on these updates and will share more soon. I don't speak for them.
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@LostInFoundation @PK The DJ if you want to have a conversation about whether using preset patterns is a valid way to make music, or indeed any other quarrel about sampling etiquette - would you mind taking that to another thread? Thanks 🤐
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No - it's for new customers moving forward only. But it's worth reaching out to Customer Support and seeing if they can extend a grace period.
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Good Morning Matthew,
I would like you to answer a single question but before I ask it, I would like to frame my question to you first.
As a loyal customer who has become completely invested in Native Instruments hardware and software, (Komplete Kontrol S61 & S88 MK2 keyboards, Maschine MK3, 100% of ALL Expansions, Play Instruments, Complete 14 Collectors, well - you get the idea. Fully Invested.
I have been observing NI business moves beginning with the acquisition of SOFTWARE BASED companies such as Soundwide followed by isotope, Brainworks, and Plugin Alliance. At the same time, the complete elimination of Metapop of which there was a large user base.
Kontakt 8 is now taking on some of the features that Maschine software was known for and I've seen a push lately through videos promoting the idea of using Maschine in other DAW rather than a major focus on making some real and significant overdue improvements in the Maschine software and Maschine + functionality.
It is understandable the development resources for these types of improvements can be spread thin when a company's initiative is to focus on software integration with 3rd party hardware. I begin to ask myself, is there going to be anymore support for KOMPLETE KONTROL? Are we going to see any significant improvements to the Maschine software? Are the people that own the S Series MK2 keyboards and Maschine MK3 left out to dry.
Native instruments for the most part has always been a software company first. That is where they have made their bread and butter. My gut is telling me that this is the direction the company want's to return to. Lower overhead by eliminating over time, manufacturing facilities, warehouses and shipping expenses. Software delivery is a fraction of the cost compared to hardware development and distribution. Let the other guys make the hardware, we'll focus on the software.
So I ask you, Is Native Instruments Long-Term GOAL to get out of the HARDWARE business (ie. Keyboards and controllers) and focus on delivering sounds and audio plugin software?
Regards,
Chuck Green1 -
You asked me whether these instruments are going to be ported to Maschine as well, because as I understood your objection, you are unhappy that we've ported some instruments to MPC that you'd also like to have on Maschine.
I tried to outline the ongoing effort to port instruments to both platforms. Since neither is capable of running Kontakt as a VST, we rebuild the instruments inside the MPC or Maschine Sampler(s). We've thus far ported very few to MPC, and over 100 to Maschine, including much bigger titles like Noire and so on. And of course the efforts continue in both directions.
You then ask:
Why will same porting not be done for your own device, the one that your users already paid for?
As I've said above, we are literally porting content –a lot more content– for our own device. We want to continue making our sounds available in as many places as users want to use them.
I hope this answers your question.
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Quiet is one thing I've not been 😉
2 years ago, I would agree that this is a list of products that haven't been updated enough over time.
In more recent history, with the team making great efforts to step forward, the list is more like:
- Battery 4 (update shipped January 2025 with macOS Sequoia support and numerous bug fixes)
- Komplete Kontrol and Kontrol (14 updates shipped in 2024, including significant features like MIDI Templates and Play Assist on device, 9 for KK3, 5 for KSMK3)
- Kontakt 7 (updated 10 times in 2024, including after the release of Kontakt 8)
- Kontakt 8 (shipped in September 2024, then updated 2 times before year end)
- Maschine (a much overdue version 3 shipped in late 2024, was updated once, with another update coming soon in early 2025. This also heralded the arrival of Maschine Central, which added over 100 instruments from to Kontakt to Maschine
Please don't take that as defensive. I will be the first to agree that in the past, we haven't done enough. I seek to highlight only that we're trying to turn that around. We'll keep at it.
Two things I didn't mention above:
- Maschine+: more to say here soon. Until then, we haven't done enough to discuss.
- Massive X: watch this space in 2025 and 2026…
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This would be awesome! I have Console 1 and love it alongside my Kontrol S.
You will see some major partners announced throughout 2025. At this time, no plans for Console 1 though.
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I begin to ask myself, is there going to be anymore support for KOMPLETE KONTROL? Are we going to see any significant improvements to the Maschine software? Are the people that own the S Series MK2 keyboards and Maschine MK3 left out to dry.
Yes, absolutely! Komplete Kontrol 3 was updated 9 times in 2024, and more is coming in 2025. Indeed, it's pivotal to the 3rd party hardware partnership, and will receive an early simple integration within weeks (a deeper integration for KK3 and Kontakt is coming within months). S Series MK2 is compatible with this.
Maschine 3 has just been updated, and more is coming there too.
@Chris_NI can keep you in the loop on both of these.
Is Native Instruments Long-Term GOAL to get out of the HARDWARE business (ie. Keyboards and controllers) and focus on delivering sounds and audio plugin software?
Not in the way you're implying, no. We still make, continually develop, and sell Kontrol, Maschine and Traktor hardware. It's a significant part of our business, and makes the sounds and software experience that much richer.
We're also recognizing that much like NKS for 3rd party software benefitted everyone, so could NKS for 3rd party hardware. So our hardware business is continually evolving, and we're just inviting more of our partners in to the fold, if that makes sense.
I think it's unexpected for a lot of people that we'd start to open up, rather than hold NKS as a proprietary thing behind closed doors. But it's a long term recognition that the hardware business is better for everyone when companies work together rather than compete for the same user. Indeed - more of our software users use 3rd party hardware than they do NI hardware… so why not give them a good experience as well?
@Simon_NI could probably say more / better here.
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If anyone is joining us this deep in the thread, to recap:
We've expanded NKS to allow 3rd party hardware integrations. This means that other controllers will be able to connect and map to Komplete Kontrol and Kontakt, and enjoy seamless control of thousands of plug-ins from hundreds of brands.
We've also partnered with Akai MPC to port several beloved Kontakt instruments to MPC's Sampler environment.
This is exciting! It means more sounds available in more places, and more seamless integration and control for millions more hardware users than prior.
NKS, and the benefits of NKS, have a bright future.
And where there is valid frustration, it's twofold:
- Maschine+ has some overdue updates that people have been waiting for. Those updates are taking longer than the Akai MPC announcement, and it's frustrating that they couldn't come simultaneously.
- "Why aren't we porting Kontakt instruments to Maschine+?". This is a misunderstanding. We are, more extensively in fact. Over 100 are available here.
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It is understandable the development resources for these types of improvements can be spread thin when a company's initiative is to focus on software integration with 3rd party hardware. I begin to ask myself, is there going to be anymore support for KOMPLETE KONTROL?
Are the people that own the S Series MK2 keyboards and Maschine MK3 left out to dry.
I think that N.I. has already told directly that the S-Series MK2 keyboards does not have the processing power and abilities on board to do what the S-Series MK3 can do.
I am not a N.I. employee and I am 'on the outside' of this as you are but I apparently comprehend it all differently. Some of what we see now I think is the lead in efforts (lead the flock)(e.g. MPC translation of products) and the rest of it is just the forefront of all the rest that is coming. But all that is coming builds on NKS and the Direct Connection so it stands to reason that the "company's initiative is to focus on software integration with 3rd party hardware" is not so much that as that it is a 'Product evangelism' where N.I. is spreading it's product and to some extend promoting N.I. as a market leader while at the same time allowing other companies to join the party.
And all of this builds on Komplete Kontrol , the Direct Connection is a sort of extension of the Komplete Kontrol and in the end then 'Komplete Kontrol' is just a name for the whole "on-keyboard display and control of the on-computer software". So (NKS and) Komplete Kontrol being in the heart of it all then I do not see that it will be dropped other than by name if ever.
And even if N.I. were to ever stop making hardware then they would not do that before that what is being built here now is used by so many companies that N.I. can make a living of just the licensing , at which point in time most of the other keyboards can run your N.I. software.
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Massive X: watch this space in 2025 and 2026
Oh ! , it's becoming an app also with it's own Direct Connection ? And here I thought that N.I. wouldn't bother , but that was of course before the recent NAMM announcement 😎
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Hey now… I just said watch this space. I didn't say why!
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I know , I were just guessing , so that's not confirmed then 🤣
I never thought for a moment that you would admit to anything more than what you wrote , but it gotta be good when you are writing "Massive X: watch this space in 2025 and 2026" , so either we are going to see Massive X as a standalone or we will see a major update, or a new better version 🤔 (or both 🤣)
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