Join a new series where we tackle burning questions and let the community deliver the verdict - one topic at a time.
The case
@nightjar posted this very well-written article the other day about how an ideal product is often perceived to "simultaneously serve the needs of our existing users and also attract potential new users".
But the reality is that navigating the middle ground where you're not meeting the needs of anyone will end up disappointing both target groups.
It's a dilemma that in his opinion affects a certain product in NI portfolio. Read what he has to say in the original post here 👇
The verdict
I don't know if I agree with the article though that it's impossible to cater to every customer - that a product positioning in the middle ground is necessarily a bad thing.
So, let's hear what you have to say.
Which NI product do you think represents the best of both worlds, striking a sweet balance between innovation and simplicity?